Projects

CSP

Summary

CSP International Fashion Group was founded in 1973 in Ceresara, a few kilometers from Lake Garda, in the heart of the hosiery district of Mantua, with the aim of satisfying the most demanding consumers in the hosiery and underwear segment, from high-end hosiery and silk underwear such as Oroblù, Perofil and Luna di Seta, to the most popular mass market products such as Cagi, Lepel and Sanpellegrino.

Eurostep has accompanied the digital transformation of all the Group’s brands through the development of a B2C ecommerce and hybrid outsourcing services.

Our role

system integrator

Developers

ecommerce agency

Project Manager,
UX & UI Design

CSP case study - Eurostep

Scalable design

Oroblù, Perofil, Luna di Seta, Cagi and Lepel: these are the CSP International Fashion Group brands that Eurostep has supported in a digital transformation process starting with the development of new ecommerce sites on the Magento 2 platform and new user experiences and interface. A scalable design aimed at making the brand’s management resources as efficient as possible, now equipped with a differentiated layout for the different classes of desktop and mobile devices for a complete and multi-channel user experience. The online stores, which work alongside an international brick-and-mortar distribution, are active in Italy, the United Kingdom and Europe in the three languages ​​Italian, English and German.

Digital Marketing and MOR

SEO optimization, marketing automation and various secure payment methods are other strengths that will make these e-commerce sites exceptional online purchasing channels for all CSP International brand customers. Besides the digital marketing services we support CSP with the MOR, which means the outsourcing management of billing and taxation.

csp  digital marketing
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Perofil & Oroblù